Durdon Snowboards sells two models of snowboards: the Men’s Dominator and the Ladies’ Luxury. Information on the two models of snowboards follows:
Of Durdon’s total sales, 70% are for the Men’s Dominator model. The company’s annual fixed costs are $180,000.
Required
1. Compute the unit contribution margin for each model of snowboard.
2. Compute the weighted-average contribution margin assuming a constant sales mix.
3. If the company’s target operating income is $115,000, how many units of each model of snowboard must be sold to achieve the company’s goals?
SOLUTION
1.
| Men’s Dominator | Ladies’ Luxury | |
|---|---|---|
| Selling Price | $750 | $640 |
| Variable Cost | $475 | $390 |
| Sales Commission | $25 | $21 |
| Unit CM | $250 | $229 |
| 2. | Weighted Average CM = (70% $250) + (30% $229) = $175 + $68.70 = $243.70 | |
| 3. | Units required | = Fixed Costs + Target OI |
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